Field notes
What a marketing agent drafts and reports on: content plans, SEO and answer engine visibility, social posts from existing articles, and attribution that ties the work to pipeline.
Articles
Content and SEO notes come first for teams that publish irregularly. Attribution notes matter most once publishing is steady and the question becomes what it produced.
Sep 30, 2026
Superintelligence explained: what Trump's September 29, 2026 SI order and the six-company AI accord actually do, how ASI differs from AGI, and what comes next.
Sep 29, 2026
An agent clusters keywords in minutes, but its intent labels can be little better than a guess. A 2024 study found GPT-4 accuracy fell to 3%.
Sep 26, 2026
Agency AI quotes swing from $8K to six figures with no visible logic. Clutch pegs the average software project at $132,480. Here's how to check yours.
Sep 24, 2026
A fixed sequence sends the same message to everyone on day nine. Reading context first earned a 12.5% click lift (WWW 2010). See when each one wins.
Sep 23, 2026
A style guide pasted into a prompt does not hold AI agent brand voice. Leading models scored under 50% on new rules (IFBench). Here are the checks that do.
Sep 18, 2026
78% of marketers can't produce enough personalized content. Here is how an AI agent drafts landing page copy, brief to test, with A/B data.
Sep 15, 2026
34% of email marketers use AI for copywriting. Advanced AI adopters are 75% more likely to hit 45:1+ ROI. Here is how to wire the first-draft agent.
Sep 11, 2026
Teams spend 90 minutes per blog post on social reformatting. Pew 2025: 84% of U.S. adults use YouTube. Here's the five-step agent build.
Sep 8, 2026
Most teams run SEO audits quarterly. Salesforce (n=4,450): 85% say AI is reshaping SEO strategy. Here is the weekly agent audit workflow.
Sep 4, 2026
94% of marketers plan to use AI for content in 2026; only 47% know how. Here is the end-to-end workflow a marketing agent runs month to month.
Aug 18, 2026
64% report AI productivity gains; only 31% link them to pipeline (Salesforce, n=4,450). Close the loop from attribution to agent config.
Aug 14, 2026
Attribution dies at four handoffs: ad-to-form, form-to-CRM, CRM-to-automation, automation-to-BI. 47% blame stack complexity (McKinsey).
Aug 10, 2026
Channel reports cannot say which post produced pipeline. The query, inputs, and credit rules for influenced ARR per post.
Aug 6, 2026
UTM drift is silent until the board asks. The quarterly audit: capture coverage, CRM model, BI logic, exec summary, four layers.
Aug 2, 2026
Only 24% of teams track content below channel level (Salesforce, n=4,450). Two BI reports get per-post pipeline in an afternoon.
Jul 29, 2026
The lead-source picklist rots into Other. Four UTM contact properties replace it; the migration path keeps history intact.
Questions answered
Draft posts and social copy from your own material, an SEO check of key pages, and a report linking content to leads. A person approves anything before it is published.
Yes, when it works from your voice rules, approved examples and banned phrases, and when an editor reviews drafts. The content planning notes show that setup.
Roughly four weeks after kickoff. Before that, the free plan checks whether content, SEO or attribution should come first.
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